物流战略和规划.pptVIP

物流战略和规划 * * 选择正确的供应链渠道战略 Functional Products--Predictable demand Innovative Products--Unpredictable demand Efficient supply chain Staple food products Responsive supply chain Electronic equipment Low margin High margin * Predictable/Mature Products Jello Corn Flakes Lawn fertilizer Ball point pens Light bulbs Auto replacement tires Some industrial chemicals Tomato soup Unpredictable/Introductory Products New music recordings New computer games Fashion clothes Art works Movies Consulting services New product offerings of existing product lines * Efficient supply chain Economical production runs Finished goods inventories Economical buy quantities Large shipment sizes Batch order processing Responsive supply chain Excess capacity Quick changeovers Short lead times Flexible processing Premium transportation Single order processing Supply-to-stock Supply-to-order * Supply Chain Design Type Predictable/ Mature Unpredictable/ Introductory Supply-to-Stock/ Efficient Tomato Soup If product is here Supply-to-Order/ Responsive If product is here Personal Computer Models Product Characteristic * 企业战略与部门战略 成为金枪鱼行业主要的包装企业：供给战略，即企业购买并包装其自有船队和签约渔船捕获的金枪鱼。 部门战略包含于企业战略之中，企业战略才会实现。 * Economic Regulatory Technological Competitive External factors Corporate strategic plan Marketing Finance Manufacturing Logistics Functional strategic plans * 物流战略的目标与范畴 目标 最小化成本 最小化投资 最大化服务水平 范畴 客户服务水平 设施选址 库存决策 运输决策 * Facility location Operations strategy Inventory management Information systems Material handling Traffic and transportation Planning and control methods Organization Individual Link of Logistics System Business goals and strategies Customer service requirements Integrated logistics planning Design of integrated logistics management system Overall performance measures 战略规划流程 * 战略规划的层层细化 * 战略规划的层层细化 * 战略规划的层层细化 * 制定战略时的指导原则 总成本概念 多样化分拨 混合战略 推迟策略 合并 标准化 谢谢诸位!tjuwyf@tongji.edu.cn * 图2-1 * 图2-5，2-6 / 资料2.7，图2-7 / 表2-2，资料2.8，2.9 可自学提问 * 图2-1 * 图2-5