新产品,不仅仅是你的一桩生意管理（The new product is more than just one of your business management）.docVIP

新产品,不仅仅是你的一桩生意管理（The new product is more than just one of your business management） A great enterprise is great, because it has one or several excellent products, Coca Cola Co, Coca-Cola, Sprite, Minute Maid orange; Nestle, Instant Coffee, milk, bottled water; Kraft Corporation Maxwell coffee, juice, Oreo cookies; the Arrow Lvjian chewing gum, new group Kangshifu instant noodles; jiaduobao Wang Laoji...... The success or failure of products in the market has a direct impact on the rise and decline of enterprises and the future. Ford Motor Company 3 times, until the introduction of T cars, Ford automobile company won the position in the automotive industry. Production of candy Fujian Yake food company has thousands of products, but the poor business performance, until the Yake V9 was born, the enterprise began to change the pattern of. Hualong groups Hualong surface once only represents the low-end, can not enter the city can not be on the table. Special topics on new products (new products): A successful new product is enough to achieve an enterprise, a series of new product success, so that enterprises continue to brilliant. Therefore, product decision-making must be a strategic decision. Choosing or giving up a product is not a question of the product itself, but a major problem in choosing a strategic path for the enterprise. If there is no Jobs make painstaking efforts to create iPod (Walkman), iPhone (mobile phone) and iPad (tablet computer) and other disruptive products, which have been pulled back from the brink of death, now, the leaders of the very influential Apple Corp. Therefore, without exaggeration, the product determines success or failure, and the product determines the fate! Companies that continue to succeed are companies that place high priority on product decisions. There is no weak market, only weak products, said Zong Qinghou, chairman of Wahaha Group, Chinas largest food and beverage enterprise. I have been convinced that the enterprise profit