数字赋能体育场馆高质量发展的路径探析.pdfVIP

体育产业TIYUCHANYE

数字赋能体育场馆高质量发展的路径探析

AnAnalysisoftheApproachesofDigitalEmpowermentforthe

High-qualityDevelopmentofSportsVenues

闫自坤,朱俊杰,郭井双

YanZikun,ZhuJunjie,GuoJingshuang

摘要：在科学技术快速发展的背景下，数字技术赋予了体育场馆全新生命力，同时也成为推动体育产业

高质量发展的重要动力。本文采用文献资料、逻辑分析等研究方法，从系统性和创新性的角度研究数字时

代体育场馆的快速发展现状,探究其面临的问题并做出路径分析。研究结果表明：数字赋能体育场馆可以

增加体育产业的效益和收益，优化民众的体育体验，助力建设体育强国。但目前数字技术尚不足以支撑体

育场馆更高质量的发展，面临微观政策较少、缺少有效的组织管理、数字赋能作用不明显、资金不足和人才

短缺等诸多问题。因此，建议：①拓宽微观政策，加强组织管理；②联动资金投入，提升数字化水平；③加强

人才培养，填补人才缺口。

关键词：数字赋能；体育场馆；高质量发展；路径探析

Abstract:Withtherapiddevelopmentofscienceandtechnologyinthenewera,digitaltechnologyhasgivennew

vitalitytosportsvenues,anditisalsoanimportantdrivingforcetopromotethedevelopmentofthesportsindustry.

Usingtheliteraturereviewmethodandlogicalanalysismethod,thispaperunderstandstherapiddevelopmentof

stadiumsinthedigitalerafromasystematicandinnovativeperspective,explorestheproblemsfacedbytheirhigh

-qualitydevelopmentandmakesapathanalysis.Itisbelievedthatdigitallyempoweredstadiumscanincreasethe

benefitsandbenefitsofthesportsindustry,optimizethesportsexperienceofthepeople,andhelpbuildasports

power.However,thecurrentsituationisnotenoughtosupportthehigher-qualitydevelopmentofsportsvenues,

anditisfacingalackofmicropolicies,alackofeffectiveorganizationandmanagement,alackofobviousdigital

empowerment,insufficientfunds,andashortageoftalents.Suggestions:(a)broadenmicropoliciesandstrengthen

organizationalmanagement;(b)linkcapitalinvestmenttoimprovethelevelofdigi