Combat- to teach you to write eye-catching promotional posters Copywriter（战斗u2014u2014教你写引人注目的宣传海报文案）.doc

Combat: to teach you to write eye-catching promotional posters Copywriter Promotional posters Copywriter Break illusion - to the customer is not the same feeling ?Example: ‘spend 100 yuan to 130 yuan to buy goods,’ the illusion of a discount equivalent to ‘play Qizhe’ but tell me is preferential customers not ‘discount goods’, and indicated that the sales price is more ‘impact.’ ‘ Every minute counts - so that customers flock Example: Now click on ‘within 10 minutes of all goods 90% Off’, the user buying is limited, and the time you have the final say, they do not go too far, this flow is king in the era of passenger traffic has brought unlimited business opportunities . ‘ Premium one yuan - a small house to take a big promotion strategy ?Example: ‘several goods worth more than 10 yuan to a dollar value to participate in promotional activities’, although this appears to be a loss of several goods, but to attract the customers they can joint sales approach to sales, this move is particularly suitable store, online shoppers If selected a shop, but good price and good service, keep them coming back is quite high, which also increase the visibility of increased benefits flow both ways. Critical Price - customer visual error * Example: 10 yuan into 9.9 yuan, which is a common promotional plan. Price ladder - Automatic anxious customers ?Example: ‘Vincent 1-5 initial sales price sales, a 25% price reduction for 5-10 days, 10-15 days, the price 50% to 75% price cut of 15-20 days,’ this automatic markdowns program by the United States of Edward Fanning Businessman invention. Seemingly ‘adventure’ program, but because seize the customer’s heart, for the store, the customer is unlimited, the selectivity is great, the customers do not come, the customers will come. But for customers, the selectivity is the only competition is unlimited. I do not go, someone else will go, so be sure it is the final surrender of the customer. Recently ‘e