【英语学习】Preparation for BEC Vantage.pptVIP

Writing Part 2 – a report Be clear about who you are writing to and the reports are written in a formal or neutral register, which will be appropriate. Be familiar with the format of reports and organise content using headings, which will help give a clear structure and layout. Avoid opening or closing the reports with letter features. Example of Writing Part 2 produce a short report for their line manager about the performance of three stores in their region and to recommend the closure of one of them. Sample question Is there a new service we could offer to attract more customers to the store we keep open? Suggest something Sample script We shall provide free parking for customers, as an increasing number of people there have cars nowadays. As to service improvements, we can diversify the kinds of products such as providing hi-tech and electronic products. Sample question profits Village store 20,000 Town-centre store 130,000 Out-of-town superstore 250,000 explain why profits low better than expected Say why popular with customers Sample script It has a low profit of ￡20, 000 due to the undeveloped transport system. The main reason for the low profit is the purchase power of the village people is too weak. Most of them had moved to the town not far away. To my surprise, town-centre stores also achieved considerable success. ... profits reached ￡I30,000 which is a surprise. Other candidates expanded on the point and created a point of comparison by referring to a predicted profit figure. For example: Sample script ‘... the profit level of ￡130,000 was better than the ￡90,000 we had predicted’ The out-of-town store is very popular because the location of the store is very convenient for our customers. Because of the scale and quality of the store, it has earned a lot of customers and a good reputation. Owing to its stylish decoration and comfortable environment, it is very popular with the customers.’ The out-of-town store is profitable because all the rich p