《会展情景英语》Unit9商务谈判教学教材.pptVIP

无忧PPT整理发布 无忧PPT整理发布 会展情景英语 Negotiating Business 商 务 谈 判 Learning Objectives Situational Dialogues 3 Industrial Tips 4 Practical Exercises Content 1 Knowledge linking Warm-up Useful Sentences 5 2 6 7 Learning Objectives After completing this unit, you will be able to: ※ comprehend successful negotiation skills; ※ develop new markets at a lower price ※ make dialogues on signing a contract. ※ master some useful expressions and sentences 学习目标 商务谈判是指不同的经济实体各方为了自身的经济利益和满足对方的需要，通过沟通、协商、妥协、合作、策略等各种方式，把可能的商机确定下来的活动过程。 商务谈判的作用主要有三： 1.是企业实现经济目标的手段； 2.是企业获取市场信息的重要途径； 3.是企业开拓市场的重要力量。 Knowledge linking 知识链接 Warm-up Read the following items and match them with the pictures 热身活动 1.Greetings Before the negotiations officially begin, it is essential that you present yourself as friendly and polite to give the impression of trustworthiness. The most common form of greeting in the corporate world is the handshake. 2. Small Talk It is also common for some professionals to engage in small talk before the negotiations begin and to have short conversations after negotiations have ended for the day. 3. Presentation If you will be presenting information that is meant to sway a client in a certain direction in a business deal, be sure that your presentation is concise, fact-based and easy to follow. J: Good morning, can I help you? S: Well, I’m really interested in your newly launched products. May I look at your CIF price sheet of fashion fabrics? J: of course. Recently we have expanded our scope of business to better serve our Asian clients, Chinese clients in particular. China is an enormous market that nobody can afford to neglect. My company is willing to build up business relations with all interested Chinese parties. S: It’s nice to hear about that. We would like to import fashion fabrics from your company on a regular basis, provided your prices compare favorably with those of others. To be f