数字化转型-向十亿美金公司出发(英文版)-chapter3.docVIP

数字化转型-向十亿美金公司出发(英文版)-chapter3.doc

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数字化转型-向十亿美金公司出发(英文版)-chapter3

MITSloan MANAGEMEN T DIGITAL TRANSFORMATION: A ROADMAP FOR BILLION-DOLLAR ORGANIZATIONS FINDINGS FROM PHASE 1 OF THE DIGITAL TRANSFORMATION STUDY CONDUCTED BY THE MIT CENTER FOR DIGITAL BUSINESS AND CAPGEMINI CONSULTING 2 ? 2011 MIT Center for Digital Business and Capgemini Consulting Contents ? 2011 MIT Center for Digital Business and Capgemini Consulting 3 1 The Study 06 2 Common pressures; different results 08 ? Common pressures to begin digital transformation ? Different digital transformation speeds and different results Case Study: Finding new opportunities for digital transformation across a hospitality company Case Study: Digital transformation in India 3 The shape of digital transformation 16 ? Transforming customer experience ? Transforming operational processes ? Transforming business models ? Digital capabilities Case Study: Digital transformation in an international banking group Case Study: Moving from separate to integrated digital initiatives in an apparel manufacturer 4 Digital technology usage 28 5 Challenges on the road to transformation 34 ? Initiation challenges ? Execution challenges ? Governance challenges Case Study: Evolving as a value chain orchestrator in mortgages Case Study: Digital transformation in an international airport 6 How can you make your digital journey successful? 46 ? Envision the digital future for your firm ? Invest in digital initiatives and skills ? Lead the change from the top Case Study: Driving digital transformation across a global media company 7 What is digital transformation maturity? 58 ? The What and the How ? Digital Maturity Matrix ? How to assess your digital maturity Case Study: Capitalizing on digital opportunities for a business directory 8 Conclusion 65 EXECUTIVE SUMMARY 4 ? 2011 MIT Center for Digital Business and Capgemini Consulting ? 2011 MIT Center for Digital Business and Capgemini Consulting 5  PAGE 6 ? 2011 MIT Center for Digital Business and Capgemini Consulting ? 2011 MIT Ce

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