南京工业大学K-one队调研报告：校园饮料自动售货机物流配送研究.docVIP

2011年全国物流技能大赛 调研报告 题目：校园饮料自动售货机物流配送优化 参赛学校 南京工业大学 参赛队 K-One 参赛队员 潘俊昶、韩波、孙灵、桑伟学、毛峰 目录 前言·······························································3 第一部分 调查分析··············································4 一、调研机构·····················································4 二、调研目的·····················································4 三、调研时间·····················································4 四、调研对象·····················································4 五、调研方式·····················································4 第二部分 现状分析···············································5 一、企业介绍·····················································5 二、业务介绍·····················································6 三、产品介绍······················································8 四、企业组织······················································8 五、运营服务图···················································9 第三部分 米源集团南京工业大学现场调研情况··················11 一、米源自动售货机SWOT分析·································15 二、米源自动售货机饮料种类及数量和安放地点及数量···········18 三、根据综合评分法来优化路线··································22 四、车辆配装作业················································24 第四部分 结束语················································27 参考资料·························································28 前言 1999年，开始进入中国市场。如今，在机场、地铁、商场、公园等客流较大的场所，不难发现自动售货机的身影。作为一种前卫的零售方式，自动售货机作为一种前卫的零售方式，受到了喜欢追逐时尚的年轻人的欢迎。但年来，被称为“永不下班的超级营业员”的自动售货机并未在中国得到普及。目前， 三、产品介绍 米源集团的自动售货机主要有两个型号的： 21货道 1台21货道的自动售货机可以放438瓶（罐）饮料，可以收10元，5元的纸币和1元5角的硬币。 15货道 1台15货道的自动售货机可以250瓶（罐）饮料，可以收20元，10元，5元的纸币和1元，5角的硬币。 四、企业组织 五、运营服务图 1.出车准备—上货 2．到达点位—下货 3.料到检查—补货 4.机器设置—检查 5.销售基数--确定 设备清洁--保养 第三部分 米源集团南京工业大学现场调研情况 我们制定了一份调查问卷并随机抽样了100名同学进行了问卷调查： 你曾在自动售货机买过饮品吗？ 买过 B.没买过 你一般会购买什么类型的饮品（可多选）？ 果汁类 B.运动类 C.茶类 D.乳饮料 E.碳酸类 F.矿泉水 G.奶咖类 H.八宝粥 I.其他_______ 你觉得自动售货机内的饮品种类是否丰富？ 丰富 B.不丰富 C.还可以 你觉得自动售货机内还需要添加哪些饮品（可多选）？ A.果粒橙 B.咖啡 C.牛奶 D.其他_______ 你购