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the ceo who couldnt keep his foot out of his mouth精选.pdf

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the ceo who couldnt keep his foot out of his mouth精选

HBR CASE S TUDY AND C OMMENTARY Should Evan try to The CEO Who persuade the board to hang on to Rob, or Couldn’t Keep His Foot should he back an ouster for the out of His Mouth innovative but abrasive CEO? by Lisa Burrell • Four commentators offer expert advice. Reprint R0612A Four years into the job, a top executive has revitalized his company’s fina ncial performance. But his verbal gaffes threaten to ruin staff morale, alienate customers, and drag down the firm’s share price. Is it time for him to go? HBR CASE S TUDY The CEO Who Couldn’t Keep His Foot out of His Mouth by Lisa Burrell . D E “Here’s where the one-year-olds hang out,” said ﬁgured heavily in the mix. Judy gestured to- V R E S Evan Breyer, the chairman and founder of ward a shelf holding tubs of Cheerios, raisins, E R S Growing Places, ushering the small tour group and Goldﬁsh crackers, joking to the tour group, T H G I into