Combat- Yi Mini Dual 11 How do marketing by fans（战斗u2014u2014易建联迷你双11如何营销的粉丝）.docVIP

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Combat- Yi Mini Dual 11 How do marketing by fans（战斗u2014u2014易建联迷你双11如何营销的粉丝）.doc

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Combat- Yi Mini Dual 11 How do marketing by fans（战斗u2014u2014易建联迷你双11如何营销的粉丝）

Combat: Yi Mini Dual 11 How do marketing by fans Free paper Download Center News: About Yi Mini’s office, did not imagine the fuss, only staring at the computer in front of rows of employees, 22 million yuan for the double objective of fighting 11. No gold, mobile phones, luxury cars, do stunts, this modern retro style in Europe and America primarily Internet handbags brand intends to use ‘true’ to attract customers. Let home fans ‘noodles’ do double 11 brand marketing vanguard thrown approaching businesses bottom line discount, careful layout of the service, and handbags Yi Mini TOP sellers real goal is much more than double sales in 11. Rice is a dual 11 marketing vanguard The annual two-11 World War II, the business did her best to Bo color, send iPhone, sending gold, sending cars have long not new. Last year, double 11, Yi Mini also works with CTF to brand Logo for the prototype, custom value of 3,000 golden key, seemingly in line with the brand style and discuss customers like, the effect is far less than expected. Unlike previous years, multiple themes, Yi Mini Dual 11 this year to expand around a theme: called real plan. 2014, Yi Mini brand cost 2 million to upgrade the slogan as ‘absolute leather Art.’ Embarrassing is that in September 2015, after the introduction of the new advertising law, businesses are prohibited from using the word limit, nor can even leather, Yi Mini sixth slogan in four words can not be used. Leather has been prohibited to say is that this is ‘called real plan,’ the source. Today, Yi Mini shop home page, the official website, the public micro-channel number, dressed girl face mask respirator, expressing ‘zhen zhen skin to prevent skin called’ dissatisfaction. Yi Mini to destabilize the new advertising law? Yi Mini Xia Gang, deputy general manager give a negative answer: ‘We do call really plan to challenge the law does not keep up with advertising, but want to tell all consumers, Yi Mini brand in good and servic