Combat- your wireless home buyers captivated heart-（战斗-无线购房者迷住了心）.doc

Combat: your wireless home buyers captivated heart? Research papers Download News: design phone Taobao client home front, we need to understand the role of wireless home shop greater than the home PC. As can be seen from the figure, the radio shop home plays a strong streaming effect, so good or poor wireless home layout, determines the flow of traffic within the store is healthy. [/ span] [/ span] Careful analysis of the mobile phone users in Taobao shopping path, we can easily find the user’s shopping path is very simple, has been around ‘Product Details Store Home product details page Shop Home’ in axis, which is different from the PC to access the customer’s behavior, and thus, our artists and operators must be based on the actual customers to the store to complete the design of the corresponding page. Note: from the access behavior of the user’s point of view, mobile phone decoration shop home page with details of the baby is a very important part, determine the whereabouts of customers and whether to buy. Design of Wireless Home frame shop, go to each module individually design modifications. Below is our shop home page of the wireless frame, the whole content point of view, wireless home must carry eight elements: signage, members share, baby, classification, activity, image, coupons and micro-Amoy. [/ span] [/ span] Referring to the figure, we look at the shop home wireless frame and design elements in the main role of each module: [] This section is the shop signs to inform customers store marketing highlights, such as poly-cost activities and store activities. [Module] This section title is to inform, brand concept store customers like. [Focus] FIG module This section is the main activities to inform customers shop, the main push baby or the like, but also refining activity classification. [Coupon] module can use multi-map module, Text left modules, detailed activity classification. Double row [Image] This m