Combat- how to choose the cabinet business network marketing platform（战斗u2014u2014如何选择内阁业务网络营销平台）.doc

Combat: how to choose the cabinet business network marketing platform For the cabinet business, how to sell better cabinet products, is the company’s operating essence in today’s market environment, in order to cabinets sold well, in addition to the quality of the product itself should be protected, but also indispensable marketing efforts less With the advent of the Internet age, how to use the network platform for brand marketing, has become a hot spot of the cabinet business discussion. Taobao and other e-commerce sites to establish marketing platform; through SNS, community, forums and other ways to start marketing. Platform one: search engine Search engine advertising, the most famous is Baidu, Baidu is the former PPC, are now turning to the Phoenix Nest system more competitive advertising, advertising prices are rising. Many SMEs complain, can not afford to have done a search engine advertising . Platform II: Network flagship store Taobao and other e-commerce sites on the cabinet sellers more and more, but many sellers because of inability to pay the high marketing expenses, can not get the front of the rankings, is submerged in a large number of sellers among the customers could not be found. Platform III: portal In the SNS website, community or forum postings, benefits, flexible operation, and to interact with the target customers, but many small and medium enterprises cabinet posting behavior too random, often concentrated in the major forum posting, the effect of this type of marketing poor, because they can not accurately find their target users. In fact, the use of the Internet to promote, and to minimize costs while maximize marketing effectiveness, we must achieve precise network marketing. Maybe some companies may be confused, precision marketing techniques will inevitably need more professional, better monitoring system It also means higher costs than do? However, in fact, precision marketing and cost, seemingly the two are