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中小型企业普遍存在的十大劣根性(Ten evil exists in small and medium sized enterprises)
中小型企业普遍存在的十大劣根性(Ten evil exists in small and medium sized enterprises)
If the Chinese enterprises there are ten common character, may have the boss will be an injustice, because some companies still do well, but the majority of small and medium-sized enterprises are more or less some of our products, to get out of the house, the country, into the world, these bad root would have to try out.
1, there is development consciousness, no marketing consciousness!
No matter what you do, as long as you are wrong, the direction is wrong! In fact, the level is only a matter of degree. Now many of our enterprises are lack of competition, difficult, the most critical issue is not marketing methods, but first in the marketing sense of the fundamental error! Remember Shaanxi a small local wineries to launch new packaging this year, specially invited our team to the planning of a promotional activities, in the event of a scene is unbelievable, because they pulled the car to the old packaging products! I asked the factory boss is going on, he said finally ask you to plan a, put the six hundred pieces of the old warehouse sold again. We really had no language at that time! In fact, many domestic enterprises such as this, especially small and medium enterprises in poor areas. Backward marketing ideas, marketing awareness is not strong, it is a stumbling block affecting their development.
Development is the absolute principle. Believe that want to make money, strives for the development is now under every boss will think that the small town boss can we please wine professional planning institutions as he give advice and suggestions that they, compared to other enterprises, not only have the consciousness of development, and advance the development of consciousness! But in actual operation, they do according to their own ideas, that is to say, in this kind of development behavior, they show the wrong marketing consciousness. Therefore, we should not only ask whether the development cons
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