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分层培训,迎解企业培训失效难题(Layered training meets the problem of enterprise training failure)
分层培训,迎解企业培训失效难题(Layered training meets the problem of enterprise training failure)
All along, the enterprise training has always been a lot of HR managers headache, a careless training to become chicken ribs embarrassment, must have been a lot of HR lingering pain. Maybe we can find many reasons: the boss doesnt pay enough attention, the staff is not working hard, the lecturers are not good enough and the courses are not ideal enough...... However, once the excuse becomes an excuse, the practical value of training becomes a program that has to go.
For training, many managers believe that it is only a routine work of the human resources department, which is often unclear about the core functions of training in organizational construction. In the current training of marketing organizations, there are always two misunderstandings and phenomena:
1. formalism. The main performance is: only in the form of training and not heavy content, only pay attention to the training number and do not pay attention to quality, only the scene of the spectacular effect is the actual weight, for training and training, the training will mistakenly believe that as long as the corresponding effect.
2. dogmatism. Mainly as follows: basically copy the training forms and methods of other enterprises, but not with the actual situation of the enterprise, can not form a special training program system and policy.
These misunderstandings have gradually made the training of marketing organizations a headache for managers.
Problems and causes
1., the strategic objectives and directions are not clear
The organization and management of enterprise, should always take the corporate strategy as the axis, no clear strategic target as guidance, including the work of team building and training, lost direction, high-level strategic intent is not through training means, effectively delivered to the middle layer.
2., senior managers do not pay enough attention to it
Many of the top leaders used to do that just
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