我国及广西竞技体育中介机构和经纪人现状及对策的研究.docx

机构和经纪人奠定基础，其主要发展对策：1、加强政策扶持，转变政府职能；2、建立健全地方体育经纪人法律法规，提高依法行政水平；3、完善体育中介机构和经纪人管理体制；4、从本地实际出发，发展体育产业和体育市场；5、完善体育经纪人培训体系，提高体育经纪人的综合能力；6、建立体育经纪人行业协会、加强自律管理；7、更新思想观念，做好宣传工作。关键词：广西；体育中介机构；体育经纪人；现状；对策IIStudy on the present situation and countermeasure of China andGuangxi sports medium and sports brokersGraduate: Guan ChaoSupervisor: Professor Yao HuizhouMajor: Educational and Training Science of Physical EducationResearch Direction: Track-and-fieldGrade: Postgraduate of Grade2005AbstractWith the highly commercialization and profession of sports, sports businessand sports industry were boomed around our nation through the last ten years andhence brought sports industry more opportunities in Beijing, especially after wewon the bid of 2008 Olympic Game. Meanwhile, as a media between athletes, sportsclubs, sports organizations and sponsors, sports brokers and sports mediuminvolved in most of the sports business such as athletes transfer and eventsmanagement, take a more and more important role in promotion of sports business.Sports agent is the outcome of sports professionalization and commercialization.Although sports agents presented themselves rather late with a low base start inChina, they developed quite fast and shaped some certain systematic base. Thesports agents’ organizing, managing and training mechanisms have taken shape andgreat achievements have been reached in respect of athletes’ agency and sportsevents agency.Currently our country athletics broker the existent key problem in thedevelopment: The problem of sports management system; the problem of sports brokermarket’s level; traditional view block sports broker to expand; shortage ofprofessionalism; small scope of business; unreasonable ofknowledge composition;inaccurate message; disequilibrium development; less scope of business; jejuneoperating procedure; low level of the operations and the basic essence inmanagement;scantymanagement;belackingreputation;insufficientself-discipline; not enough message; the bott