Willowood 沈韶军 Willowood海外市场开拓经验分享.pdfVIP

Tentative Version BEGIN WITH THE END GOAL IN MIND How to navigate overseas markets Chairman cum Managing Director Vijay Mundhra About Willowood Willowood Limited an ISO/NABL accredited company is one of the fastest growing agrochemicals company in the world. It employs over 500 people in its offices and production facilities located in Hong Kong, China,India, USA, Africa, Central America and Middle east and sells its products in nearly 40 countries. If we have a clear target in mind, our actions are automatically designed to achieve those targets. At Willowood, we have certain driving Principles that we never compromise with : 1) Advancing Science – enhancing lives Its important to realize that our products are sold to farmers globally which continues to be a marginalised community in most parts of the world, it is therefore very important to understand their plight and do our bit to create a value proposition to help them. This is the driving thought behind our every action as to how can we make a difference in improving the quality of life for our farming community through scientific developments. 2) Quality comes first – what you see is what you get Everything we produce and sell, we focus on quality of the product, every batch is tested to ensure quality compliance giving complete satisfaction to channel partner and end user. Willowood has set up dedicated modern plants to produce Insecticides, fungicides and Herbicides maintaining strict contamination prevention norms. Willowood is known to sell products in very high quality packaging to create visibility and the right impression for the end user and has been nominated twice for Agrow awards SHREEJI UNIT-I SHREEJI UNIT-II SHREEJI UNIT-III 3) Keeping our ears close to the ground – Innovative solutions to crop protection Willowood launched its retail bus