好软文如何通过非销售语言促进销售的 How Articles Can Sell Without Selling.docxVIP

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好软文如何通过非销售语言促进销售的 How Articles Can Sell Without Selling.docx

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好软文如何通过非销售语言促进销售的 How Articles Can Sell Without Selling

好软文如何通过非销售语言促进销售的？How Articles Can Sell Without SellingOne of the most dynamic effects of article submission is when you use it to build a reader base rather than trying to make sales. Its true, the natural inclination of a sales person is to make sales at any cost, but the real key to it all is in making customers first, said by expert Louis. /%E8%8B%B1%E6%96%87%E6%96%B0%E9%97%BB%E7%A8%BF/Articles are a great way of building a reader base filled with these potential customers.People generally hate being pitched to an /%E8%8B%B1%E6%96%87%E6%96%B0%E9%97%BB%E7%A8%BF/article, by the view of . Just ask any avid TV viewer how they feel when theyre watching the best part of their favorite show and it goes into a commercial break. No one says, gee, I wonder what great commercials will be on TV tonight!Lets face it, advertising and sales pitches are essential to the economy, but we could all certainly live without them rather nicely. In fact, most statics show the majority of people use commercial time to do other things, like grab a snack or visit the bathroom.So using this analogy of the TV, ask yourself, are my articles more like the show or the commercials? And while youre asking yourself that question, think about how advertising companies have to out bid their competitors to be seen on the best shows. Just take the Super Bowl as an example. An average ad on a typical show may run the ad company several thousand dollars for a 30 second spot. But that same ad could cost millions for the same air time on Super Bowl Sunday.Why? Its the draw! Programs like the Super Bowl draw huge audiences and so have the highest potential customer base.Now lets get to where this is all leading to . . .If you take all these things and analyze them, whats actually doing the selling? The commercials, or the show? Its the show that draws the audience, capitalizes on the ad revenue thus making the lions share of the money, and its the show that puts the viewer into a receptive state of mind.