business review 案例分析in a world of pay.pdfVIP

HBR CASE S TUDY AND C OMMENTARY What kind of In a World of Pay international compensation should Typware by Bronwyn Fryer offer? • Four commentators offer expert advice. Reprint R0311A She’s an American superstar who wants to work in Europe. He’s the CEO of a German company who wants her pizzazz. But can Typware AG pay Anne Prevost anything like what she expects? HBR CASE S TUDY In a World of Pay by Bronwyn Fryer . D E Renate Schmidt, the head of human resources, ware’s worldwide markets. As the brains behind V R E S stood frowning in front of her office window, Xon’s 2002 advertising campaign, Anne had en- E R S gazing across the Stuttgart hills and the green gineered a huge uptick in sales nearly single- T H G I Swabian Alps from her lofty perch on the 15th handedly, much to Typware’s dismay. Now she R L L floor of Typware’s headquarters. It was late af- was ready to jump ship, provided the German A . N O ternoon, and the gathering humidity lay over