物流管理学LogisticsManagement.pptVIP

Summary of Section 6 Now, how much do you know about marketing channels? List the members of a particular marketing channel, and introduce its functions. 第六节 营销渠道 Section 7 Activities in the Logistical Channel 物流渠道中的活动 Activities in the Logistical Channel Customer service Demand forecasting Facility location decisions Industrial packaging Inventory management Materials handling Order management Parts and service support Production scheduling Procurement Returned products Salvage and scrap disposal Transportation management Warehousing management 第七节 物流渠道中的活动 Activities in the Logistical Channel Customer service顾客服务 Demand forecasting需求预测 Facility location decisions设施选址决策 Industrial packaging工业包装 Inventory management库存管理 Materials handling物料搬运 Order management订单管理 Parts and service support零配件和服务支持 Production scheduling 生产作业计划 Procurement采购 Returned products退货 Salvage and scrap disposal残料和废料处理 Transportation management运输管理 Warehousing management仓储管理 第七节 物流渠道中的活动 Section 8 Logistics Careers 物流职业 Logistics Careers As a generalist, the logistician Must understand the functional relationships, both within and outside the firm As a specialist , the logistician Must understand the relationships between various logistics activities must have technical knowledge of the various logistics activities 第八节 物流职业 物流师既是通才又是专才 Logistics Careers Logistics-related jobs: Logistics analyst Consultant Customer service manager Logistics engineer Purchasing manager Transportation manager Warehouse operations manager 第八节 物流职业 与物流相关的工作 Summary of Chapter 1 The definition promulgated by CSCMP The economic impacts of logistics Reasons for the increased importance of logistics since 1980. Systems and total cost approaches to logistics Logistics relationships within a firm Various interfaces between marketing and logistics A brief description of a number of logistics activities A brief look at logistics careers 第一章 小结 Key Terms Channel intermediaries 渠道中介 Cash flow 现金流 Co-bra