稳战求实破敌堡垒市场--一个销售经理的实战手记（Steady war -- a realistic war Fort market sales manager combat notes）.docVIP

稳战求实破敌堡垒市场--一个销售经理的实战手记（Steady war -- a realistic war Fort market sales manager combat notes） Fu Bing image of water, the water line to avoid high and increasingly, the soldiers of the form to avoid the real and imaginary attack; water flow due to the system, because the enemy soldiers and winning. The water is work out measures to suit local conditions. F city has a population of nearly 2 million of the coastal city, K, tea beverage market in the first ranks F city brand position for many years, its sales volume is second times more than 3 brands, in accordance with the blue chesterian market share rule, F, tea beverage market belongs to monopoly oligopoly. The T brand was second unwilling to the position of branch company F city this year must be broken K fortress and K brand market, narrowing the gap, to achieve the goal of quadrupling sales. Just to thirty years of age Chopin, enter the T company for nearly six years, from the lowest level of generation of assistant industry start, just from the sales director in March was promoted to the city of F city manager. Six years of sales experience for Chopin on the market more and more love thinking. The F market has been a burden of T company, the company in recent years to the F market costs no less investment, especially in the year before the subversion project, the cost of inputs is almost a full year operating income of small enterprises. The result is just the opposite, a money market funds, the market bubble burst with the appearance and cost contraction, followed market sequelae, until now we are still in urgent need of a large number of problem solving. This company is the heart of iron to make tea in the city of F, to achieve the goal of quadrupling the GNP, such high growth that Chopin has just appointed brooding oliver. Last year to now F city for the 3 city manager, Chopin was the fourth. Would like the previous city manager, was killed in this battle? Chopin with some loss. Wholesale market situation si