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从想利润到想客户(From profit to customer)
从想利润到想客户(From profit to customer) To improve profitability, we need to re-examine the revolutionary changes in technology, concepts, environment, lifestyle and so on under the new economy from many angles, such as product, marketing and service. An enterprise, in the initial stage of its development, relies on resources or first mover advantages, and thereafter the development will encounter a bottleneck, which faces a very important question: what kind of model to profit? When the enterprise develops to a certain stage, after the consumption of resources to a certain extent, people will find that the resources is relatively fair to all people, people have started to rely on resource cost, an enterprise in the face of the pressure of cost management, rely on the. So, the effectiveness of management, enterprises can obtain high efficiency, the key growth of an enterprise is good, is whether all relevant resources can be connected together, so we need to enhance corporate profits from product, marketing and service level of these angles. From where is the profit to where is the customer? The first phase of enterprise development, we call entrepreneurship, the second stage is a high growth period, ten years later, it has reached an important period of transition. This time, the development will appear slow stagnation, then, the whole companys matching degree and so on all aspects will enter a need to adjust stage. At this point, there will be some problems: first, scale expansion, but poor profits. Two, product homogenization, technological innovation, value-added, not go. Three, many private entrepreneurs continue to jump into the new industry and carry out diversification. Although many enterprises are group companies, but the main industry is not clear, this is a small fat man phenomenon in Chinese enterprises. This big makes enterprises overstaffed and efficiency has been dragged away. Last year, Peking University PE class hot to a class of more than 240 people, ma
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