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中小企业怎样在美国卖产品和卖企业(How do SMEs sell products and sell businesses in the United States)
中小企业怎样在美国卖产品和卖企业(How do SMEs sell products and sell businesses in the United States)
How do SMEs sell products and sell businesses in the United States?
A Taiwan businessman trade case
With the rapid development of Chinas manufacturing industry in China, it seems that the internationalization of Chinese enterprises is not only a big group, but also small and medium-sized enterprises are seeking development from an international perspective.
So, when Guo Taiwan boots trying to take advantage of global market strategy Asia Limited held the Chinese brand internationalization forum series, will all work and experience in the U.S. market share of his 10 years, has gathered from Jiangsu and hundreds of small and medium enterprises.
Familiar with sales rules
Guo Bo capital will own venture life in the United States is divided into two parts, one part is to sell products in the United States, which is responsible for one of the worlds largest OEM enterprises in Taiwan light male tennis company founded in New American brands; behind a stage is the creation of 1MERIDIENLC in the United States (hereinafter referred to as the 105 degrees), and the venture capitalists will sell for $23 million 800 thousand to experience success.
When the brand starts, a good sales agent plays an important role in brand promotion. Guo Bo capital first light male company to the United States to create KEN NEX tennis racket brand, found one of the biggest stumbling block is the channel. American tennis racket sales channels are diverse, there are brand stores, sporting goods stores, department stores, discount stores, The Racquet Club Hotel and so on.
He tried to enter the United States found down direct sales channels is difficult, large retail stores and sporting goods stores are very difficult to accept such a strange KENNEX brand, even can not accept the consignment mode. Helpless, Guo Bozi can only toss and turn to find an American sporting goods sales agency in Seattle. Fortunately, because o
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