Twonewsworlds.docx

36% amongst those with a Smartphone % of adults in UK What people use for news ‘nowadays’ 36% amongst those with a Smartphone % of adults in UK What people use for news ‘nowadays’ Use TV for news 51% 86% Two news worlds 4 Use internet for news 59% 23% Internet as most important source 51% 6% Only use internet for news 20% 2% Only use TV for news 13% 26% 16-24 55+ TV as most important source 31% 67% Websites/apps Social Media Search Engines % of those who use internet for news Use of Internet/apps for news nowadays Websites/apps Social Media Search Engines Use social media sites only = 10% % of those who use internet for news Use of Internet/apps for news nowadays Use of social media vs. news sites, among users of social media for news Use of social media vs. news sites, among users of social media for news Use of new websites Understanding search engine results Use of new websites Understanding ads on search engines Understanding ads on search engines