CAGE analysis for XMB furniture AU market.pptxVIP

CAGE analysis for AU market XMB FURNITURE DISCOVER XMB 2017-4-13 | Slide 2 XMB FURNITURE CO,.LTD Founded in 1988 Head quarter in Xiamen Focus on Kids Teens furniture PRODUCT PORTFOLIO Bobi Vivi GO AUSTRALIA CAGE ANALYSIS 2017-4-13 | Slide 3 Culture Geography Administration Economics CAGE ANALYSIS CULTURE 2017-4-13 | Slide 4 CULTURE CAGE ANALYSIS ADMINISTRATION 2017-4-13 | Slide 5 ADMINISTRATION | Slide 5 Political stability Stable social environment Property and personal safety Quick response to economic challenges Smart marco economy adjustment Low levels of corruption Strict judicial and law enforcement system Good to business operation Low risk of investment Faborable foreign investment policy Encourage foreign investment Sufficient service support to start business Role of labor union Help in coordinating and solving problems from labor relationship Strong influence on government policies and regulations Low risk of investment Close relationship with China Frequent communication and talks among top leaders Trade protectionism Protectionism policy on furniture Imposed high imported tax on furniture CAGE ANALYSIS GEOGRAPHY 2017-4-13 | Slide 6 GEOGRAPHY | Slide 6 CAGE ANALYSIS ECONOMY 2017-4-13 | Slide 7 ECONOMY | Slide 7 Stable economic environment AU economy in good shape in recent years Low risk of economic and financial crisis Low comprehensive business cost KPMG indicates AU as second competitive country In terms of business cost Upgrading of furniture industry High-end market is expanding Market structure is upgrading Marco economy influence AU is sensitive to the international environment Appreciation of AU dollars Market monopoly Imported furniture from five countries/areas: Japan/Taiwan/Netherland/South Korea/Fance Top five countries account for 99% market share CAGE ANALYSIS CONCLUSION 2017-4-13 | Slide 8 | Slide 8 Positive to enter AU market Good homework is a must ………………………… Thank you! 2017-4-13 | Slide 9