区长培训[更新版].pptVIP

《营造高效零售管理团队》区长培训 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 大雁的飞行队伍 头雁-----店长 二雁-----副店长 三雁-----区长 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 零售管理的核心理念 一切由顾客开始，并由顾客结束。 顾客需要什么？？？ ------好的服务 做零售 = 做服务 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 商品 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 价格，适用 看到想买，冲动 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 请举出一个感性购买的案例 感性购买会因为-------- 店铺的陈列 导购的服务 导购的样子 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 我们要什么？？？ 形象----案例 陈列 服务 士气 能力 销售业绩 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 区长认识 ●区长的定义是什么？ 　　　　　　　　　　　　　●区长的职责是什么？ Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 区长的定义 区长均为店长授权去管理店铺区域之管理人 员,负责管核及监察店铺区域之日常 运作，以达成店铺区域之生意、店 铺形象及服务的指标。 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 区长的职责 跟进本区人员服务 跟进本区销售 跟进本区陈列工作 带动本区同事的销售气氛 合理安排本区员工工作 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 塑造 ‘职业化’ 的形象 责任心----成功的关键。 (杰克和马丁的故事) 1.态度: 主动思考 站在上司的角度想 2.能力: 结果导向 系统思考 职责清晰 Evaluation only. Created with Aspose.Slides for .NET 3