黑龙江省哈尔滨市第六中学2014-2015学年高二英语10月月考试卷.docVIP

黑龙江省哈尔滨市第六中学2014-2015学年高二英语10月月考试卷 本试卷分第I卷（选择题）和第II卷（非选择题）两部分, 共1分，考试时间1分钟。 第I卷 第部分 阅读理解（共两节，40分） 第一节 （共15小题；每小题2分，满分30分） A In 1939 two brothers, Mac and Dick McDonald, started a drive-in restaurant in San Bernardino, California. They carefully chose a busy corner for their location. They had kept their own businesses for years, first a theater, then a barbecue restaurant, then another drive-in. But in their new operation, they offered a new, shortened menu: French fries, hamburgers, and sodas. To this small selection they added one new idea: quick service, no waiters or waitresses, and no tips. Their hamburgers sold for fifteen cents. Cheese was another four cents. Their French fries and hamburgers had a remarkable uniformity (一致性), for the brothers had developed a strict usual way for the preparation of their food, and they insisted on their cooks’ sticking to their routine. Their new drive-in became surprisingly popular, particularly for lunch. People drove up by the hundreds during the busy noontime. The self-service restaurant was so popular that the brothers had allowed ten copies of their restaurant to be opened. They were content with this modest success until they met Ray Kroc. Kroc was a salesman who met the McDonald brothers in 1954, when he was selling milkshake-mixing machines. He quickly saw the special attraction of the brothers’ fast-food restaurants and bought the right to franchise (特许经营) other copies of their restaurants. The agreement included the right to duplicate (复制) the menu, the equipment, even their red and white buildings with the golden arches (拱门). Today McDonald’s is really a household name. In 1976, McDonald’s had over $ l billion in total sales. Its first twenty-two years is one of the most surprising success stories in modern American business history. 21. This passage mainly talks about _______. A. the development of fast food services B. how McDonald’s became a billion-dollar business C. the business careers of Mac and Dick M