《运营管理》课程教学大纲(英文)!.docxVIP

《运营管理》课程教学大纲(英文)!.docx

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Syllabus of 《Operations Management》 Course Name:Operations Management Course Code:36 Credits:3.0 Total Credit Hours:48 Lecture Hours:48 Experiment Hours:0 Programming Hours:0 Practice Hours:0 Total Number of Experimental (Programming) Projects0, Where, Compulsory ( 0 ), Optional ( 0 ). School:Department of Organizational Management Target Major:Business Administration Ⅰ、Course Nature Aims How to effectively manage and integrate enterprise resources is the key to the strategic development of enterprises and the competitiveness of enterprises. Operational management is the management of enterprise resources, through planning, design and control, in the production process of products and services, the effective use of raw materials, human resources, equipment and facilities to provide users with satisfactory products and services, thereby winning and maintaining the competitive advantage of the enterprise. Operational management is the core course of business administration. Its purpose is to integrate principles, methods and related technologies through classroom lectures, case studies, field visits, expert lectures, research reports, etc., to train professionals who understand both theories and methods, but also master modern techniques and means of operation and management, and to solve the practical problems of modern manufacturing and service enterprises in production operations. Ⅱ、Course Objectives 1.Moral Education and Character Cultivation. Through the course to learn the operation strategy theory and technology, the operational strategy related knowledge has a comprehensive understanding. Through the explanation of the history of operation system design and related theoretical and technical establishment process, to understand how the predecessors in the process of operation and management development, how to overcome the obstacles encountered, to help students to establish a scientific thinking method a

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