连锁企业招聘问题与对策.pdfVIP

本科毕业论文（设计、创作） 题　　目：连锁企业招聘中存在的 问题及其对策分析 学生姓名：　　　 学号： 院（系）： 　 　　　 专业：　　 　　　　 入学时间：___ _ ____ ___年_ __ _ __ _ 月 导师姓名：　　 　 　　 职称/学位：　 　 　 导师所在单位：　　 　 　　　 　　　　　　 完成时间：　 　 　 　年　　　　　 　　　月 连锁企业招聘中存在的主要 问题及其对策分析 摘要 随着营销观念及营销方式的不断演化,连锁商业在商品流通领域逐 占 主导地位.如任何业种业态一样,其竞争会日趋“ 白热化”,更由于相应的科学技 术、现代化管理、经营策略的不断深入细化,使连锁经营成为一门专门的学科 领域.在这种情况下,企划作为一种智力产业渗入到连锁业领域中,对连锁业企 业发展战略和决策进行独立研究。近年来,随着零售连锁企业的快速扩张,我 国零售连锁企业人才流失问题越来越严重。本文从连锁行业的特点和竞争现 状出发,通过分析连锁企业的人力资源管理现状,以企业招聘为主要角度进行 剖析，以提高中国零售连锁行业的竞争力 关键词 ：连锁企业 ；招聘；策略 Chain enterprise recruitment problems and countermeasure analysis Abstract As the marketing idea and marketing mode of continuous evolution, chain business in the field of commodity circulation gradually occupy a dominant position. If any types of industry, the competition will become increasingly turn white-hot, because the corresponding science and technology, modern management, business strategy continuously thorough thinning, the chain has become a special field in this case, planning as a kind of intellectual industry into the chain industry in the area, on the chain of industry enterprise development strategy and decision making to conduct independent research. In recent years, with the rapid expansion of retail chain enterprises, Chinas retail chain enterprise brain drain problem is becoming more and more serious. This article from the chain of industry characteristics and competitive situation, through the analysis of chain enterprise human resources management present situation, in order to enterprises as the main angle analysis, in order to improve the competitiveness of Chinese retail chain industry Key word