微信电子钱包外文文献Consumers willingness to adopt and use WeChat wallet_ An empirical study in South Africa.pdfVIP

Technology in Society 53 (2018) 55e68 Contents lists available at ScienceDirect Technology in Society journal homepage: /locate/techsoc Consumers willingness to adopt and use WeChat wallet: An empirical study in South Africa Elizabeth D. Matemba a, b, *, Guoxin Li a a School of Management, Harbin Institute of Technology, P. O. Box 1222, No. 13 Fuyuan Street, Nangang District, Harbin 150006, PR China b P.O. Box 33761, Kinondoni District, Dar es Salaam, Tanzania a r t i c l e i n f o a b s t r a c t Article history: For decades, the technology acceptance model (TAM) has been validated by studies to discern its pre- Received 6 September 2017 dictive power. However, scholars have noted that the assumptions in TAM can incomprehensively Received in revised form address the demands of people in modern technologies. The current study, therefore, extends the ca- 25 October 2017 pabilities of TAM to predict the acceptance levels of the people-to-people (P2P) services of the WeChat Accepted 7 December 2017 Available online 9 December 2017 wallet in South Africa. The findings show that, in addition to the constructs in TAM, other pivotal factors that influence the behavior of South Africans to adopt WeChat wallet are trust, security, and privacy. Using the structural equation modeling tool for analysis, we found that the proposed model explains Keywords: T