Unit9 The Travel and Hospitality Industry旅游与酒店餐饮业.docVIP

Unit9 The Travel and Hospitality Industry旅游与酒店餐饮业 英语班级： 2B4 专业：旅游管理 成员：杨海凤 学号10451040222 成员：陈玉婷 学号10451040223 成员：冯雯吉 学号10451040206 成员：朱晓云 学号10451040112 Text A The tourist industry The tourist industry has been one of the fastest growing industries in modern times. Indeed, the growth rate of tourism has generally exceeded the growth rate for the worldwide economy. Sometimes it seems as though a new resort area springs up every day wherever there sun and sea. The shores of the Mediterranean and Caribbean Seas and the Pacific coastlines of Mexico, Florid, and Hawaii are only a few of the areas that have been intensively development in recent years. The purpose of tour and travel varies. Some people travel entirely for the purpose of recreation or pleasure; they are people on holiday. Some people travel for reasons of health. Other people travel to visit friends or relatives, a reason that has become more important because of increased mobility throughout the world. Still others travel in order to educate themselves in accord with the old precept that travel is broadening. All of these people are generally considered tourists since the primary reason for their trips is recreation. Tourist statistics also include people who are traveling on business. Among them are business people and government official on specific missions, as well as people attending meetings or conventions, who often combine pleasure with their work. The marketing approach for the two major divisions among tourist—recreational travelers respond to a greater degree to lower fares and other inducements in pricing and selecting the destination for their trips. In a technical phrase, they make up a price elastic market. The business groups, on the other hand, make up a price inelastic market. Their trips are not scheduled according to lower fares, the destination is determined in advance, and t