唐蜜-Upglobaltour.docxVIP

Master of Business Administration (International)14 GAReport on UpglobaltourIMBA Program: EntrepreneurshipName: Gabriella (Tang Mi)HKU ID: tel:30352059083035205908Email: cain77713@163.comWe interviewed Ms. Yang, one of the co-founders of Upglobaltour, today.Upglobaltour is a company, which focuses on providing oversea assistant service to Chinese visitors and Chinese companies, established on July 2014. Introduction of management teamMs. Yang is COO of Upglobaltour. She and the CEO Mr. Ji are the two key co-founders of this company. She is primarily charged with service provided and operation of the company. And Mr. Ji is primarily charged with general managing of this company, products, coordination and channel development. There are also two shareholders CTO Mr. Hu and Mr. Cao with few share of this company, who are primarily provide technology support to the company.The services Upglobaltour providedThe main customers of Upglobaltour are Chinese visitors who go abroad or to Chinese companies who need some non-professional supporting from abroad. Upglobaltour provides time division assistants to these customers. The assistants of Upglobaltour can provide multi-service to the Chinese visitor during their spare time, such as guiding, consulting, interpretation, photographing, and taking delivery of E-Shopping goods, and ect.. Furthermore, local promotion and supporting for Chinese companies’ oversea conference and exhibition, would be another value-added service in the future.Business ModelHere is the business model canvas of Upglobaltour as follows: According to this BM canvas, assistants are not only the most import resource of Upglobaltour assistants, but also one of the key partners of Upglobaltour. Upglobaltour provide training to the assistant. Then the assistants can use their spare time to provide multi-service to the customers. In the travel market, the guide service can only be ordered on the basis of daily calculation, and is hard to be designed one by