模块化强者的游戏（Modularity the game of the strong）.docVIP

模块化强者的游戏（Modularity the game of the strong） This year, a report by IDC, a market research firm, predicts that Androids market share will reach 45.4% in 2015, making it the worlds largest smartphone operating system. Similarly, a recent report by ABI Research, a market research firm, predicts that Googles Android system will easily dominate the smartphone market in the next 5 years. Interestingly, for the current market share of the first Symbian system, the industry generally decline. ABI analyst Michael - Morgan (Michael Morgan) said, in 2011, the Symbian system began to quickly abandoned by the market. A large number of NOKIA users will use the new operating system platform, and they will no longer come back. The heady apple? Its iOS system is only 15% of the fourth share, ranked 16% of Canadas RIM system share. Modular artful chess The search giant Google to promote its Internet business, betting on the mobile platform (or terminal), fought in the mobile phone business, has been regarded as a risky move, but it has repeatedly to create a miracle. Since 2007, with dozens of operators and terminals to establish Open Mobile Alliance, the Android systems market share has steadily increased, has become Symbian, RIM and iOS giants such as rival. In 2010, according to ABI reports, Android has accounted for about 23% of smartphone shipments, second only to NOKIAs Symbian operating system. So, the bulldozer destruction of the city, indeed shocked the industry, but also gives people reason to be confident about its future. Faced with the market has been divided cake, Google chose the power of allies, the conclusion of the value network. Whats more, it took a step modular clever game, in the mature market abruptly snatch site. The module is the product according to the functions of cutting, and between the modules interface standard, convenient by different market entities for production, through the module combination formed a competition model of personalized products. Ju