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眼镜市场分析(Glasses market analysis)
眼镜市场分析(Glasses market analysis) Glasses market analysis The annual demand of 50 million glasses, annual sales of 20 billion yuan, 10% annual growth rate, which is Chinese glasses retail industry faces the market! According to statistics, Chinas glasses people every year there is a rising trend, the frequency of replacement of urban residents glasses approximately once every 3~4 years, about the big city for a 2-2.5, this calculation, the current China glasses market annual demand far more than 50 million! Which does not include, as peoples consumption level in China to improve the quality of products, glasses, Market analysis: 1, small profits, large market - medium and low-grade glasses promising. High school students are always the main consumer market in the glasses, the number will be with the development of China of rapid economic growth; secondly, the proportion of elderly people will gradually increase, it will inevitably promote the glasses sales continued to increase; the old and less constitute the main body of the present glasses consumers, so glasses the market demand is still in the middle and low grade, and ordinary teachers, scientific research personnel and the national civil service and wage earners to build up a huge consumer groups, cheap glasses. 2, aristocratic consumption, groups continue to expand, high-grade glasses, the future can be expected, no matter when and where, what kind of products, the high salary class is always the main force of aristocratic consumption, the glasses industry is no exception. Chinas high-end eyewear consumers accounted for a small proportion of the consumer group, but in terms of glasses market sales volume, rather than the size of the sales volume of glasses to calculate, and its size is quite impressive. At the same time, with the rapid development of Chinas economy and the improvement of peoples consumption level, the consumer groups of high-grade glasses will continue to expand. 3 for your choice, not only the
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