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Combat- upgrade six phone Taobao transformation laws(战斗u2014u2014升级6手机淘宝转换法)
Combat: upgrade six phone Taobao transformation laws
Research papers Download news: Last month I posted a twelve weights mobile search, get a lot of attention to the business, they look after the implementation of positive down, and indeed was a big help! But many businesses reflect that increase in traffic after the end of the phone, the conversion has been very low, this is a very confusing! Here, near the water thinking the fish team, after repeated tests, the law of the latest mobile phone Taobao transformed share out hope that we can be useful!
The first point: Title Keywords:
Mobile PC client side because customers did not see a lot of product information easily, so one can reflect your product features and selling points of the title, it is very important! In the setting of the title, we can add some of the main words when you can join our products are characterized by words here do not like the PC side that is to search and grab more search hot words, but for transformation, adding Product selling point elements!
We can compare, sell what characteristics a good title!
The second point: Showcase Picture:
In previous window picture, try to clean and beautiful!
In the mobile phone side, the picture can do a more detailed proposal, followed by a few pictures to reflect some of the product features! Then put the main map appropriate promotional information for some products!
Many people previously accustomed Taobao original clean windows, but in the end because the phone display is limited, so information on the picture, has become a key factor in customer purchase!
The third point: Baby Description:
Talking about mobile search weights, I emphasize is to add mobile phone details page you can increase the weight! Here is how to optimize a good talk details page, in order to increase the weight!
Many stores are now doing phone directly to the PC side of the narrow description is added directly to the mobile terminal description
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