Combat- How to solve the micro-channel marketing marathon distance run-（战斗u2014u2014如何解决微通道营销马拉松的距离u2014u2014运行）.doc

Combat: How to solve the micro-channel marketing marathon distance run? Research papers Download news: the effect of micro-channel electricity supplier is going out, and not a moment there was blood substantial investment in output, like a marathon, as long insisted today need to do a micro-channel electricity providers friend answers. problem, we want to be helpful or enlightening. A friend of mine operators micro-channel public number has been over three months now! Has opened a pocket through micro-channel Mall, plagued many of their problems, for example: a lack of professional operations staff, two lack of trust, shoot more, pay less.! Customer price low! 3 because it is a service number, only send information four times a month, I do not know how to communicate with their fans interact, interaction, interactive content, interactive quality does not know how to start, sending information on tea in general is talking about the new knowledge and products! 4 by way of a single pink slow, mainly Taobao drainage! We are doing tea sales, be local specialty! Consider the recent widely-point try the effect! I think so: A lack of professional operations staff, or spend a high price move (micro-channel operations personnel currently very scarce, only to spend a high price, the current micro-channel public number 六百 more than one million, according to my personal observation and judgment, the country is currently also the few Commissioner of thousands of full-time micro-channel operations, a great talent gap in this area), or within the company to appoint a letter of interest to my colleagues on the micro side of learning while maintaining fumble. 2, shoot more, pay less, in fact it is the micro-channel user is bound card due to the low proportion of banks (based on my most recent business backstage pass pocket observe orders, the current success rate of over 50% pay little ), so often appear after a user interested in seeing, shot down, to the paymen