Combat- how to quickly foster disadvantaged regions of the first consumer groups(战斗,如何快速促进弱势地区的第一消费群体).doc
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Combat- how to quickly foster disadvantaged regions of the first consumer groups(战斗,如何快速促进弱势地区的第一消费群体)
Combat: how to quickly foster disadvantaged regions of the first consumer groups
Three months ago, I visited a newly developed product township market, although the distribution rate above 70%, although a high consumer driven, in addition to several effects outside the terminal pin. Most terminal pin or slower, and even appeared Advent products, mainly from customer point lower rate, boss recommended poor and other reasons. Come noon, the terminal is almost completed, and I decided to visit our active pin terminal, trying to find the whole story of the pin. At the first, the boss is eating lunch, drinking our beer, I will go strike up a conversation. ‘We feel how like beer, I asked the boss replied:’ Well, ah, I often drink your beer, ‘‘ Why do we have to like to drink beer it? ‘‘ Before I had opened shop in the county, the clerk and I talked about, your beer is draft beer, free syrup, unlike a certain beer, cooked beer containing syrup, shorter shelf life than your time. Besides, you also winning this, our own drinking is also more cost-effective. ‘Are you here to sell our beer, how about?’ Well, ah, just a few days ago into the goods have been sold dozens of pieces, ‘the boss said, referring to my article Duitou you think, to your shop, we sell Why beer is better, he said, ‘first, the products of good quality, I drink, I recommend visitors, second, we engage in profitable than certain beers, third, winning high consumption who drank too cost ....... ‘‘ Yes, ah, our competitive advantage is more than three points, ah, ‘I replied. Subsequently, I visited a second home, just consumers buy our beer, and I walked up and asked consumers, ‘Brother, we feel how this kind of wine?’ Well, ah, I used to drink in Guangxi often, I come here drink this. ‘turned out to be old consumers. communication terminal and then, that he is almost here outsiders drink, the town recently engaged in highways, Laileyibang foreign workers, those who drink alcohol almost our beer.
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