网络销售面对的机遇与挑战-rhmcba.PDF

inesses Grow s u B e r e h W 烈 治 文 山 市 • 萬 錦 市 華 商 會 Published by Richmond Hill Markham Chinese Business Association ISSUE 37 • May 2017 Online Retailing – Opportunities and Challenges 網絡銷售面對的機遇與挑戰 Online shopping is becoming more popular thanks to its convenience in ■NCIX offers online shopping customers the process of shopping, payment and to pick up their order at store. delivery. Some people may even think 位於萬錦廣場的NCIX店提供網上購 that e-commerce will replace physical 物，店內提貨的服務。 stores in the near future. The Bridge interviewed three online retailers who are in different businesses. While one has a success story, the others face some challenges.   網絡銷售(online shopping) 這種電子商 務的經營模式獲廣泛接受，似有威脅傳統 店鋪銷售的趨勢。The Bridge今期專題特 別訪問了三種不同的銷售業務，探討網絡 銷售的成功經驗和所面對的挑戰。從採訪 的資料來看，大型店鋪在網上銷售電子產 品較成功，但售賣時裝及飾物等產品則面 對較大挑戰。     By Joanna Qiao 撰文：喬珊 NCIX very outstanding and unique than other 網站建設完備 Focusing on PC gaming