渠道管理案例（The case of channel management）.docVIP

渠道管理案例（The case of channel management） Today, in the enterprise management, the emergence of a variety of problems, in all aspects of squeezing us, how to break through? How to face the job easily and deal with the management? Predecessors trees, descendants cool, how to get inspired from the previous business case, the famous channel management expert Tan Xiaofang teachers summarized ten cases of channel management: Unicom channel, business management, post responsibility The existing channel business of the district company includes three main categories: social channel, own business hall and electronic channel. With the rapid growth of mobile business, social channel business income has more than forty million years, has become more and more important in its own business and social network marketing services, electronic channels as a new channel for marketing services has opened a new way. In order to further strengthen the channel business analysis, scheduling, auditing, and in accordance with the company post incompatible requirements, the establishment of channel management. The channel management is mainly responsible for the business training, inspection and scheduling analysis of the three channels of the district company, and urge and assist the channel center and its own business hall to complete the business development, income completion and key scheduling matters of the district company. Apple channel management strategy Apples lack of control over its domestic sales channels has been criticised by the industry. For a long time, Apple has swept the global market with strong products and brand advantages, but it is not clear about the market management, and the management of the sales channel system is also weak. It is worth noting that, with apple operators and agents, dealers, distributors can be distributed to two dealers, and precisely in this process, confusion problems occur. Industry experts pointed out that, to rebuild and improve the sales chan