because they read like every other letter out （因为他们读像其他信）.pdfVIP

Hi there, So… you want to take some listings? In my opinion, there is no better way to get properties to sell than by soliciting expired listings. These listings expired mainly because of pricing. It was too high. These Sellers have already decided to sell and they have already decided to use an agent. It can’t get any better than that. Now all you have to do is get them to contact you. There are many different programs out there on how to work expired listings. Some suggest knocking on their door. Some have a system in place where you mail out numerous marketing materials staggered over a few months period. Some want you to call them. My guess is that ALL of these programs will work if you follow their plan. But for me? I’m j ust too lazy to do this much work. I’m also too busy. So I have a very simple system that works for me. I keep it simple so I’ll do it. I don’t want a system that takes up too much of my time. So…….. I mail one letter. Every day. To every expired listing. With no exceptions. I have been doing that for 14 years. I usually get a couple a listings a month out of it. But you have to commit to it and be consistent. Remember, the one day you miss is the day you would of hit a hot listing. So j ust like any marketing plan you have to stick to it. Don’t over think it. Just do it. I do not personalize the letter but do hand write the envelope with the owner’s name. Whether they are owner occupants or absentee owners they get the same letter. I look them up in the tax records to make sure they are going to the right place. Sometimes if I am slow I will sit down and stuff a 100 or so envelopes so all I have to do is write an address and stick them in the mail. This letter works for me but obviously modify to fit your own persona