如何设计名片(国外英文资料).docVIP

如何设计名片(国外英文资料) How to design a business card Http:///dazhi-vi.htm Business card design ...... Business card is an important medium for enterprises and individuals to communicate with each other. It indirectly represents the image of enterprises and individuals, and has a wide range of uses. ...... A good business card design can not only reflect the unity and standardization of VI design, but also have the characteristics of beautiful form and personality. (1) basic requirements for business card design; Business card as a person, a professional independent media, in the design should pay attention to its artistry. But it has obvious difference from artistic works. It doesnt have high aesthetic value as other art works. It can appreciate and ponder. In most cases, it does not cause human attention and pursuit, but it is easy to remember, and has stronger recognition, so that people can get the information they need in the shortest possible time. Therefore, business card design must be concise text, font levels, emphasizing design awareness, artistic style to be novel. The basic requirements of business card design should emphasize three words: Jane, Gong and yi. 1: Jane: business cards to convey the main information should be concise and clear, the composition of complete and clear. 2, work: pay attention to quality, efficacy, as much as possible to convey the information clearly. 3, easy: easy to remember, easy to identify. (two) business card design procedures; 1, business card design, first of all, do three aspects of understanding (1) understanding the identity and occupation of the business card holder. (2) understand the nature and function of the unit and its unit of business card holder. (3) understand the business scope of business card holders and units. 2, unique conception The unique idea stems from the rational positioning of the design, derived from the comprehensive understanding of the holder of the business card and the unit. A good business card id