“感受非凡”品牌宣言.docVIP

Feel the Difference – Manifesto/VO “感受非凡”品牌宣言/VO 1 At Ford, our designers and engineers build great cars. 在福特，我们的设计师和工程师着力为你打造一部部好车。 2 Cars that possess fluid and energetic styling. 这些车，造型动感流畅又蕴含能量。 3 Cars that are built to last and make you safe. 这些车，保障出行安全且经久耐用。 4 Cars that make your heart beat faster when you sit in them with cutting edge technology which connects you to your friends, your music and your life. 这些车，囊括前沿科技，让你随时同步连线你的朋友、音乐直至整个生活。当你置身其中，会不由自主心跳加速。 5 Cars that excite your senses when you drive them, rewarding you with more power and control… but actually use less fuel. 这些车，动力更强劲，操控更顺畅，油耗更经济。当你驾驭驰骋，所有感官将被瞬间激活。 6 Cars that bring a smile to your face and that tinge of pride when others see you in your new Ford… you can’t help but feel a bit special. 这些车，让你感觉与众不同。当你集无数艳羡于一身，你会不禁心生自豪，面露微笑。 7 This feeling continues each and every day as our dealers and employees go the extra distance to provide you a best-in-class ownership experience. These are the same people who actively making a difference in your community – in our world. 为了让这美好的感觉延续，福特的员工和经销商们不断超越，给你带来一流的车主体验。同样也是这群人，他们不断努力，为你的生活、为整个世界积极创造非凡！ 8 Owning a Ford is not just about driving a great car, it is truly an empowering, elevating experience as you feel the pride and passion of the people who made it. It makes you feel great and rewards you for the progress you’re making in life. You’re moving ahead – and Ford is part of it. 拥有福特，不仅意味着驾驭一部好车，更让你获得力量、升华感受，体验汽车制造者创造的自豪与热情。 拥有福特，让你感觉出色，让生活中的每一个进步都备受鼓舞。 你一路前行，福特相伴左右。 Ford Feel the difference. 福特 感受非凡！