2016年对外经济贸易大学翻译硕士考研,考研真题6.pdfVIP

阅读题源 速读测试：《复联2》对于迪士尼意味着什么？ 在迪士尼接近百年的历史中，做过最正确的决策，或许就是2009年四十多亿美 元巨资收购漫威。后来的几年，仅是漫威系列电影的票房就达到了63亿美元。 超级英雄也在大众文化娱乐中占据了核心地位，让迪士尼在周边衍生、主题乐 园等方面开辟更多财源，成为更强大的赚钱机器。 测试中可能遇到的词汇和知识： subscriber 用户 merchandise 商品 sequel 续集 prop 支撑 grossing 总额 reverberate 回弹 The Avengers spur Disney to record profit （441words） By Matthew Garrahan in New York The blockbuster box office performance of The Avengers: Age of Ultron poweredWaltDisney torecord third-quarterprofits,with themedia group also reporting improved performances at its theme parks and consumer products divisions. Profits beat analyst estimates — the 11th consecutive quarter that Disneyearningshavecomeinaheadofforecasts — butrevenueswere lower thanforecast.Thiswaspartlyaconsequenceofweakness intheeuro,which hit Disneyland Paris revenues by $100m. Bob Iger, chief executive, began an earnings call mounting a robust defence of ESPN, Disney’s sports cable network, which has lost some subscribersas viewers reassess their cable televisionbills and move to cheaper packages. Mr IgersaidtherewerenoplanstomoveESP toan “overthetop” service 资料来源：育明考研考博官网 — and go direct to consumers — as other sought after channels such as HBO, have done. ESP had embraced technology “better than anyone else intraditionalmedia”,hesaid,addingthatwatchingtelevisionviacable and satellite was still “the dominant form of viewing”. Operating incomeat Disney’s cable networks division rose 7 per cent to $2.1bn, thanks to a better performance from the Disney Channel, Disney’ s ABC Family network — and ESPN. Frozen, Disney’s 2013 Oscar-winning hit continues to generate strong returns.Merchandiseassociatedwit