可编辑文档：Instacart广告行业市场前景及投资研究报告-外文版培训课件2024.7，temu，tiktok.pptx

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2024-10-13 发布于广西
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可编辑文档：Instacart广告行业市场前景及投资研究报告-外文版培训课件2024.7，temu，tiktok.pptx

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DIGITALTRENDSInstacartAds

CHAPTER01Overview

InstaCartgrocerye-commercesalesintheUnitedStatesfrom2019to2024(inbillionU.S.dollars)InstaCartonlinegrocerysalesintheU.S.2019-20244540353040.5435.1930.626.0723.422520151057.102019202020212022*202320243Description:Afterthreefoldgrowthfrom2019to2020duetothecoronaviruspandemic,InstaCartsannualsalesareexpectedtoincreaseatamuchslowerpaceintheUnitedStates.In2021,thegrocerydeliveryservicegeneratedabout26billionU.S.dollarsinsales.By2024,thecompanyssalesinitshomemarketcouldreach40.5billionU.S.dollars.ReadmoreNote(s):UnitedStates;2019to2021;*Fromthisyearonwards,thefiguresareforecasts.AccordingtoestimatesfromAugust2022.ReadmoreSource(s):eMarketer;TheDallasMorningNews

In-appadvertisingspendingworldwidefrom2018to2028(inbillionU.S.dollars)In-appadvertisingspendingworldwide2018-2028600500400300498.16462.23426.31390.65352.69314.53272.69241.612001000174.192020136.652019103.892018202120222023202420252026202720284Description:TheglobaladspendingintheIn-AppAdvertisingsegmentofthedigitaladvertisingmarketwasforecasttocontinuouslyincreasebetween2023and2028byintotal183.6billionU.S.dollars(+58.37percent).Afterthetenthconsecutiveincreasingyear,theindicatorisestimatedtoreach498.16billionU.S.dollarsandthereforeanewpeakin2028.Notably,theadspendingoftheIn-AppAdvertisingsegmentofthedigitaladvertisingmarketwascontinuouslyincreasingoverthepastyears.ReadmoreNote(s):Worldwide;2018to2028Source(s):MarketInsights

In-appadvertisingspendingworldwidein2023,byindustry(inbillionU.S.dollars)In-appadvertisingspendingworldwide2023,byindustrySpendinginbillionU.S.dollars600204080100120140SocialnetworkingGames126.291.34Shopping29.5EntertainmentNewsmagazinesMusic21.3511.038.15BooksreferenceEducation4.373.212.982.06PhotovideoUtilitiesFooddrinkL