《商务英语》教学课件——Module11.pptxVIP

Module 11LOGO 11.1 Ethical economics1Reading: Coffeenomics23Vocabulary: Financial andtrade termsSpeaking: The economics ofyour country456Grammar: ArticlesListening: FairtradeSpeaking: Giving reasonsand benefitsLOGO Learning targetsv1. vocabularyv2. topic of ethical economicsv3.Reading ability: cohesion andcoherencev4. Listening: focus on keypiont,make out concerate meaningv4. Use of articles冠词LOGO v economics n.(用作单)经济学，经济情况，经济因素，经济意义 economy economic 经济的economical 节省的,经济的v visual aids视觉教具，视觉设备 helpv deluxe adj.高级的，豪华的，奢华的 luxuriousv cappuccino n.卡布其诺咖啡(加牛奶或奶油用蒸汽加热煮出的浓咖啡)v caffein ( e ) n.咖啡因，咖啡碱 café 咖啡厅v addiction n.嗜好，人迷，瘾 be addicted tov I am addicted to cigarette smoking.v disparity n.悬殊，差异 big differencev charities n.慈善团体，慈善事业，善举charity groupsv coffee shop chains连锁咖啡店，连锁咖啡屋Starbucksv gross domestic product ( GDP)国内生产总值v Gross national product (GNP)国民生产总值LOGO v staple crop主要作物main cropv mark-up涨价，标高售价the raise of pricev service charge服务费v outgoings n.(复)支出，开销expenditurev precinct n.区域，管辖区，分区zone, area, districtv staffing cost雇用员工的开支，劳工成本labor costv overheads n.企业一般管理费用，日常开支daily expenses: electricity, water, gasv factor vt.把……作为因素计入(in )，把·一作为因素排除(out ) factor in the labor costv take sth. into accountv break-even收支平衡，盈亏平衡，不赔不赚，略有微利vLOaGdOded cost附加成本 virrespective adj.不考虑的，不问的，不顾的vregardless of irrespective ofvmarket rates市场价格 market pricesvmiddleman n.中间商 agentvmarketing initiative营销倡议 suggestionsvcertified adj.认证的 engineervinternational certification mark国际认证标志vcatalyst n.催化剂，刺激(促进)因素vagricultural commodity农业商品vminimum guaranteed price n.最低保证价vsocial conscience社会道德心，社会责任感LOGO 1. The two photos below show the beginning and the end of theprocess of making coffee. Work in pairs. How many stages can youthink of in between to complete the process?- coffee grown- coffee sold and shipped- coffee sold on to shops- coffee bought and drunk- coffee picked- coffee transported- coffee packed Try to make up an inverview between the chairman of Fairtrade anda journalist of