新未来大学英语综合教程2教学课件Unit2Section1.pptxVIP

2;;;2;;;;;;;;;;;Episode 1;Episode 1;Work in groups of three. Each member reads one of the three business stories and thinks about what inspirations it can provide about creating business ideas. You can refer to the questions in the Critical thinking skill box. Then share your ideas in the group.;Episode 1;Episode 1;Language points;Language points;1. At a young age, he also understood the commercial value that it could bring to traditional industries. commercial: a. (usu. before noun) relating to business 商业的；贸易的 e.g. Their new product proved to be a great commercial success.;2. He set his sights on agriculture, and could see the huge business potential if the industry could embrace information technology. set your sights on: to decide that you want sth. and try very hard to get it 以…为奋斗目标；决心做到 e.g. From a young age she set her sights on competing in the Olympic Games. ;Language points;embrace: 1) vt. (fml.) to completely accept sth. such as a new belief, idea, or way of life 欣然接受 e.g. They embraced the proposals and made them a key part of their business plan. 2) v. (mainly literary) to put your arms around sb. to show love or friendship 拥抱 e.g. I can tell from that kid’s eyes that he wanted to be embraced tenderly. ;3. So he developed a clear picture of what he could do to increase the transparency of agricultural operations and build people’s trust in agricultural products. Meaning: So he got a better understanding about what he needed to do to make it clearer how agriculture operated and regain customers’ confidence in agricultural products. ;picture: n. [C, usu. sing.] an image or memory that you have in your mind （头脑中的）形象，印象 e.g. Young as she is, she already has a picture of what to do in the future.;transparency: n. [U] an honest way of doing things that allows other people to know exactly what you are doing 透明度；公开度 e.g. Transparency is increasingly important in business; people need to know exactly what you are doing.;4. The company sets up cameras on its