会展旅游绪论.pdfVIP

会展旅游 教材：王保伦.会展旅游.中国商业出版社. 参考教材：张显春.会展旅游.重庆大学出版社 相关网站： 中国旅游节庆会展网.htm 欢迎进入展览联盟.htm 展览网站  阿里巴巴展会动态  中国国际会展网新闻集萃北京  中国展览总网行业动态广州  展览在线行业信息成都  亿发展览业界动态北京  中国国际展览网新闻中心广州  中国展览交易网行业动态深圳  中国展览业界动态香港  中国展览网行业新闻大连  中会展网会展报道北京  中华旅游商贸网展会信息香港 一、问题QA 概念 会展 旅游 会展旅游 旅游会展 会展 MICE:Meeting, incentive travel, convention and exhibition. Meeting+Exhibition Events Exhibition+Events 美国界定: 无会展业之说(convention exhibition) 和 MICE 观点一:将相关行业分开, 展览业; 会议业;体育 业;旅游业 观点二:events industry: 会议、展览、体育 赛事、节庆活动、奖励旅游等都包括在内。 旅游： 旅游专家国际联合会（International Association of Scientific Experts in Tourism ）AIEST 定义： 旅游是由人们向既非永久居住地亦非工作地 旅行并在该处逗留所引起的相互关系和现象 的总和。 会展旅游：会展旅游集团官方网站 ETG Group Official Website.htm 观点之一：会展与奖励旅游（MICE），  不足：将大型活动排除在外。  比如世界三大事件：奥运会；世 界杯；世博会中奥运会与世界杯排除在外。 观点之二：会展旅游包括各种类型的会议、 展览和活动，展览会、博览会、交易会、招 商会、发布会、专题会、颁奖会、庆典活 动、节庆活动、科技活动、体育活动。 雁之旅会展旅游连锁经营机构.htm 罗格的闭幕式致辞  Dear Chinese friends,  Tonight, we come to the end of 16 glorious days which we will cherish forever.  Thank you to the people of China, to all the wonderful volunteers and to BOCOG!  Through these Games, the world learned more about China, and China  learned more about the world. Athletes from 204 National Olympic Committees came to these dazzling venues and awed us with their talent.  New stars were born. Stars from past Games amazed us again. We shared their joys and their tears, and we marveled at their ability. We will long remember the achievements we witnessed here.  As we celebrate the success of these Games, let us altogether wish the best for the talented athletes who will soon participate in the Paraly