浅谈英文电影片名的翻译英文.docVIP

浅谈英文电影片名的翻译 I. Introduction?With the increase in cultural exchanges between China and the rest of the world, especially with the Western countries, the movie has gradually stood out as an important media of communication in its own right.Movie titles are always the first thing that the audience comes to know about new movies. Thus a right choice of movie title translation is of great importance to the successful release of a movie. A properly-translated English movie title into the TL can fulfill the following functions：1. Providing information about the story for the audience by summarizing the main plot, revealing the theme, or offering some clue.2. Adding attraction to the movie and stimulating the audience’s interest and desire for viewing.3. Saving trouble for the cinema, the audience, film reviewers and other research workers in their publicity, choice of viewing, comments and studies.As a branch of non-literary translation, the translation of English movie titles, like many other forms of non-literary translation, has not yet received due attention despite their importance. Peter Newmark has called on the translators to bring their attention to?“two underplayed aspects of translation”, one of which is?“the approach to non-literary translation.” Nida also called for more attention to exploring new fields in translation.This paper, based on an analysis of the present situation of English movie title translation and the characteristics of English movie titles, will introduce principles and techniques of English movie title translation.II. Present Situation of English Movie Title TranslationDespite the importance of movie titles, translators have not paid enough attention to their translation. The present situation of English movie title translation allows of no optimism.A. Only a few good renderingsThere have been very few good renderings since English movies first landed in China. Whenever we refer to good renderings, it is always the few titles