红色警戒2遭遇战之不列兹然胡攻略.ppt

Brian Chen July 14, 2008;Introduction to Course About the GSI Overview of the Course Course Expectations Course Grading and Policy About the Sections Chapter 1: Introduction and Overview Chapter 1 Exercise: Globalization Exercise Chapter 2: National Differences in Political Economy Chapter 2 Exercise: Case – The Troubled Giant ;Fifth-Year PhD Candidate in Business and Public Policy Group, Haas School of Business, UC Berkeley Research Interests: Health Care Management and Health Policy, Regulation, Law and Economics, International Law and Business Education: Harvard College 1992, Stanford Law School 1997 Work Experience: Air Liquide (Paris, France); Teisan KK (Tokyo, Japan), Baker McKenzie (Taipei, Taiwan); Sullivan Cromwell (New York), Orrick Herrington Sutcliffe (San Francisco), Kaohsiung Medical University (Kaohsiung, Taiwan) ;Course is divided into two major themes: (1) The political, economic, and financial landscape of international business Instills awareness of the issues a firm might encounter in international business: Globalization of the marketplace, differences that remain in the global marketplace (culture, ethics, etc), the international trade /investment environment, political economy of trade, foreign exchange and international monetary system (2) Firm Strategies to undertake in order to operate in a global arena With an awareness of the political, economic, and financial landscape of international business, how do firms operate transnationally? Strategy in general, entry strategy, alliances, exporting/importing, global production/outsourcing/logistics, global marketing, RD, global human resource management, international financial management Note that Midterm Examination is placed right between the two parts of the course;Thorough understanding of the landscape of international business and issues arising therefrom in the course of conducting international business To perform well in the course: Thorough grasp of material (lecture and cases) a