埃森哲Fundamentals of Proposal Writing10页.pptVIP

?2001 Accenture. All Rights Reserved. Fundamentals of Proposal Writing 低价转让: 超低价转让3800元买回的管理咨询资料,有兴趣的朋友请联系. mail: mengyingmy2001@ qq: 282148179 “咨询全案资料完整版” 与市面上流行的零散的几百元的一些所谓咨询报告PPT文件绝不相同 与其他出售资料书籍，网上下载的绝不相同! 此次开放的“咨询全案资料”包括麦肯锡、波士顿、毕博、罗兰贝格、埃森哲等国际知名 咨询公司和北大纵横、新华信、远卓、汉普等优秀的本土咨询公司2000年至2004年期间的咨询 项目资料及相关方法、工具及成果。 “咨询全案资料”中含有咨询项目过程性文件和完整的提交文件，相信这些资料不论对于您本 人还是贵公司都有很好的参考价值和借鉴意义。 对于咨询人士来说，“咨询全案资料”更是撰写项目建议书、编制咨询报告、建立行业知识库、 建立公司自身方法体系、咨询项目接单及过程管理等活动的有效支持工具。 “咨询全案资料”列表请查阅附件。 为确保您放心购买，您可以提前验证资料的真实性和价值性。您可以向我们索取资料详尽目录， 在目录里任选两份文档，告诉我们这两份文档的标题，我们会通过email或QQ传给您，方便您进行 资料品质的校验。 Once you decide to write a proposal you need to analyze the writing situation, design the proposal and then write it. What is the objective? What is the subject? Who is the audience? First, determine what is the objective of the proposal. Simply raise awareness and discuss a topic To sell an idea or project To record agreement on work to be done To present a work plan Other… Next, analyze your audience. How much do your readers know about this type of project? How much do they want or need to know? How close a working relationship should you outline? How much control will they want? How worried are they about costs? How do they see the relationship with your group? Any issues too sensitive to mention directly? You’ll need to choose a format and decide on length and level of detail. Options Most proposals contain key elements that demonstrate your understanding of the problem and how you would go about solving it. Note: You may choose to discuss costs separately, once you sell your idea and its benefits. It’s important to demonstrate to the prospect that you clearly understand their business situation. Further, that you are familiar with the situation and can offer insights even at this point. Background/situation should only include what is essential to understand the situation. Need to understand how prospect came to have problem/question Should tell the reader in story form what he a