酒店前台接待员升级促销技能.docVIP

1． BOTTOM-UP价位递增销售 This technique is used when the guest is already holding a reservation in the hotel, even a minimum or low-rate category has been comfimed. 当客人已有预订，并且得到确认的房间价格很低甚至是最低价格房间时，可运用到这一技巧。 Remember only to mention the difference of room rate for a better room. You can say, “ For $ 100 more, you can have a king-size bed” or “For $ 300 more, you could have two-bedroom suite for your family.” or “ For only $ 200 more, we can put you in an Executive Club room. You can make use of our fully equipped Business Center……” 记住在推荐较好的房间时，只需说明两者间的差别。你可以说明：“再加100元，您就能拥有一张大床。”或“再加300元，您就能拥有双人床的套间。”或“再加200元，您就能入住行政楼层。” (Since the guest has already demonstrated a level of complianceby making the room reservation, the later request, during check-in, represents not a total outlay but a small increase over the anticipated charge. Often, the guest will comply.) 既然客人通过客房预订就表示了某种程度上的接受，在办理入住时，客人只需在预期的房价上加一少部分资金，而不是要支付很多钱，对于这样的建议，客人通常会接受。 Q: WE HAVE TALED ABOUT SO MANY ADVANTAGES OF UPSELLING, CAN YOU SEE ANY DISAKVANTAGE IF IT IS NOT DONE ROPERLY? 到此，我们讨论了很多岗位销售的好处，但若这些技巧使用不当，你能看出会有什么影响吗？ Over-sell or Hard-sell 过激推销或勉强推销 We don’t there for want to pressurize guests to make them feel that the place is full of people intent on making them spend more money. You are there to make suggestions when you become aware of needs ways in which you can increase guest satisfaction. 我们不要使酒店的客人感到员工都蓄意使他们花更多的钱，你的所为只是当认识到客人的某种需要是提供一些建议使客人更满意。 II UPSELL TO EXECUTIVE CLUB 行政楼层的升级促销 ● May I introduce to you our Executive Club which comprises a lounge and a business center. For a difference of $ , we can put you in an Executive Club room. With help of our friendly and professional ladies up there, you can make use of fully-equipped business center, enjoy the tea/coffee and happy house in the Executive Lounge. Also, there are free pressing, complimentary daily welcome drink and so on. 我能否推荐您入住行政楼层